Print
Email
Over the last 12 months, metaverse has emerged as one of the most prominent technologies, which aims to revolutionize the way consumer access products and services. With the endless possibilities and use cases that it has to offer, firms and businesses across industry verticals have started to invest in the technology, as they foresee the metaverse sector as the next growth driver for their core business operations.
From luxury fashion brands to e-commerce marketplaces and government institutions, many businesses have already forayed into the emerging sector. Another industry vertical that is showing a growing interest in the space include healthcare. Notably, many healthcare providers, especially in the Middle East, are foraying into the space to offer services to their patients.
To further strengthen the Emirates' position as the leader in healthcare and metaverse sector, the Department of Health – Abu Dhabi, also launched the Life Science Hub in the metaverse in January 2023. The metaverse project aims to provide healthcare providers in Abu Dhabi with a platform to create their own experiences in the hub. From the short to medium-term perspective, the hub will also enable visitors to access consultations and other healthcare services.
Along with the Emirates, the trend of healthcare providers entering into the metaverse is also emerging in the Kingdom. For instance,
As part of the Vision 2030 plan, the Saudi Arabian government also announced a massive plan to fund tech startups and invest in emerging technologies, including artificial intelligence and the metaverse. Consequently, from the short to medium-term perspective, TechInsight360 expects more such innovative metaverse projects to emerge, thereby driving innovation in the healthcare sector.
With the trend catching momentum in other markets around the world, TechInsight360 also expects strategic alliances to grow significantly over the next three to four years, in the healthcare and metaverse sectors.
The healthcare sector in the region faces significant challenges. Limited access to medical care and a shortage of skilled personnel are among the various challenges faced by the industry in Southeast Asia. The partnership, between Veyond Metaverse and Premier Link Co., aims to improve healthcare services by introducing virtual and augmented reality training for healthcare professionals. Furthermore, the two firms also aim to bring immersive experiences for patients through virtual telemedicine services.
The Veyond Connect, the flagship product of Veyond Metaverse, will be used for educating and training professionals. Furthermore, the platform will also be used for building virtual hospitals and clinics in the region, thereby ensuring that healthcare services are available even in the remotest areas.
Such strategic collaborations are projected to grow significantly over the next three to four years, as healthcare providers seek to double down on their virtual consultation capabilities through emerging technologies such as the metaverse. This will keep driving the growth of the overall metaverse industry from the short to medium-term perspective.
TechInsight360’s reports combine detailed view on market opportunity, best practices, emerging business models, and market innovation to help clients identify unique opportunities.
